Social Media Analytics: A Guide To Get Started

Learn more about your social media marketing and advertising efforts with social media analytics. Full Story: Search Engine Journal

How to Choose the Best Colors for Your Social Media Graphics

Are you looking for ways to make your business stand out on social media? Want to learn the best colors to use to appeal to your target market? Full Story: Social Media Today

Pinterest takes up social media negatives like doomscrolling in campaign

Pinterest’s emotionally driven campaign comes at a time when social media is under fairly consistent scrutiny for its potentially negative impacts on mental health, often credited to its addictive nature. Full Story: Marketing Dive

6 Social Media Norms That Businesses Should Follow

Social media has become such a powerful platform that can be used for multiple purposes, including marketing. Full Story: Daijiworld

Maximise ROI by Automating Your Social Media Strategy

Are you using social media to promote your brokerage or fintech brand? If you’re still wondering whether you need to, here are some statistics you should check out. Full Story: FinanceFeeds

Social Media and News Fact Sheet

Digital news has become an important part of Americans’ news media diets, with social media playing a crucial role in news consumption. Full Story: Pew Research Center

Why And How You Should Live Stream On Social Media

Statistics show that 53% of companies broadcast or stream live videos at least once per week. Full Story: Forbes

Meta Announces Facebook Reels API to Enable Reels Sharing via Third Party Apps

That will complement the Instagram Reels API, which Meta launched back in June. Full Story: Social Media Today

10 Essential LinkedIn Stats All Social Media Marketers Should Know

Are you putting together your marketing plan of attack for the year ahead? Want to learn if LinkedIn should form a key part of your social media strategy? Full Story: Social Media Today

Eight Brands That Have Built Thriving Communities On Social Media

For businesses in 2022, connecting with consumers to increase brand awareness and instill customer loyalty hinges on their ability to meet people where they are and create a community around their brand. Full Story: Forbes

5 ways to batch your social media content

Learn how to ‘batch’ your content so you will never be short on posts. Full Story: Hypebot

17 social media video ideas for savvy sales pros

You can’t be consistent with your video content if you’ve run out of ideas. Full Story: Inman

How To Positively Handle Negative Social Media Comments

Negative comments on social media are nothing new. Full Story: Forbes

Snapchat Adds New Engagement Features, Announced Expanded Launch of Snapchat for Web

Snapchat has announced some new features to enhance in-app engagement, while it’s also now making its web-based platform available to all users, which had previously been a Snapchat+ exclusive. Full Story: Social Media Today

How to Optimize Facebook Ads for Quality Website Traffic

Wish you could target only your high-value website traffic? Want better ROI on your Facebook ads? Full Story: Social Media Examiner

A Look at the Most In-Demand Skills for Social Media Managers

What are the most in-demand skills for social media managers? · It’s a role that can combine various elements, from creativity to planning to… Full Story: Social Media Today

Why Small Businesses Should Focus On Social Media Marketing

Between LinkedIn, Instagram, TikTok, Snapchat, YouTube and more, the options for marketing your small business on social media are endless. Full Story: Forbes

The incredible benefits of using social media for business

There’s no denying the fact that social media allows for two-way communication between customers and businesses. Full Story: Cyprus Mail   

Instagram’s Developing a New Media Kit Option to Help Creators Showcase Their Value to Brands

It’s already testing out a range of revenue share and creator funding options, which will provide variable means of supplemental income for IG creators. Full Story: Social Media Today

6 Types of Customer Loyalty Programs to Help Grow Your Small Business

Are you looking for ideas for a customer loyalty program? Want to learn the different ways you can reward your best clients? Full Story: Social Media Today