Are you there where your customers are?
Are your channels reflecting and enhancing your brand reputation?
Are you struggling to get a grip on it?
Using social media marketing opens up a whole new set of opportunities to get your brand name out there to the world, increase your website traffic, gain an upper hand over competitors through a creative ad, grow your sales, and so much more.
Our team of creative and digital experts will support you in starting up on the selected channels (or developing your existing channels), with creative content strategies leading to growth in your target audiences and audience engagement.
Integrated Marketing Social Media Marketing Services include:
Channel Dеvеlopmеnt
Is Facebook the best tool for my business?
Should I spend my time on Twitter?
Is LinkedIn relevant?
Who would use Pinterest?
Why do I need a YouTube channel?
Today social media is an ever-changing and evolving world of opportunities to connect with your audience. But it can also be a world of pitfalls if you do not have the time or the know-how to both select the best channels that suit your business objectives and establish a powerful presence.
Creating an efficient and effective presence on a social media platform can truly be daunting – especially if you lack familiarity with the specific network. In addition, selecting a wrong network for your objectives can lead to low engagement, wasted marketing efforts, and ultimately some very disappointing returns on time and money you invested. Not sure you have in-house resources to manage your social media channels effectively? Integrated Marketing’s Outsourced Marketing Office (OMO) is here to help!
- Integrated Marketing Channel Development Solutions will:
- Recommend an optimal mix of social media channels that are best suited to your brand, product or service.
- Set up of all relevant accounts, including development of full professional profiles, and recommending optimal security and privacy settings.
- Assist you with the selection or creation of all relevant collateral – profile pictures, graphics, banners etc.
- Launch your channel.
Manage initial posting of content. Once the initial objectives of audience (fan base) has been achieved, our team will transition the channel management to your in-house or outsourced staff.
Content Library
Integrated Marketing team will support you in creating various forms of engaging content…
Campaign Calendar
Are you wondering what your next campaign should be?
Are you concerned that your campaigns are not performing as expected?
Are you are in the final stages of shaping the campaign and wondering about the missing pieces?
Give Integrated Marketing an opportunity to be a part of your campaign and help you increase engagement and enhance it with creative and integrated contests, quizzes, complimentary goodies…and the rest of the super cool techniques!
Targeting & Advertising
You have taken the first step and established your brand’s presence on social media. Now the hard work begins! Segmenting a correct audience out of millions of social media users is a task that requires significant know-how.
Generally реорlе do not еnjоу seeing adverts in their news feed or on their browser windows, but there is a science behind targeting an audience that will be receptive to your message.
Integrated Marketing team will help you find your audience through use of customized content and techniques.
Here are a few of our mystic techniques:
- Geo-targeting: It is the method of determining the geolocation of a website visitor and delivering different content to that visitor based on his or her location, such as country, region/state, city, postal/ zip code, organization, IP address, ISP etc.
- Content + Context: We understand where to present what kind of information – text only, images, links or videos and whether to present them with serious, educational or funny tone
- Retargeting: It can help you keep your brand in front of bounced traffic after they leave your website
- Contests: Social media based contests can help your brand gain huge exposure, followers and clicks. There are many ways to go about executing your contest!
- Articles/ Interviews: Benefit from our partnerships to raise your executive profile by publishing content via leading 3rd party magazines and blogs
Ask Integrated Marketing about our Audience Targeting and Web Traffic Generation Solutions today and begin delivering targeted messages to a receptive audience.
Influencer Marketing
Influencer marketing is the concept of engaging key individuals to leverage their influence among friends, family and fans to spread the word about your brand.
While straightforward in definition, it is a challenge to implement in practice as identifying correct influencers and using their influence effectively is not an easy task.
At Integrated Marketing, we have developed relationships with key influencers and platforms for a range of topics, products and industries. Whether you are a local business in Kelowna looking to build the social media channels from scratch or manage them, your dedicated Integrated Marketing team will give you all the tools and marketing support that you need on your road to success.
Click here to connect with the best marketing agency in Kelowna and unlock the full potential of your brand!
